???????6??1???賿???????????(Nasdaq??GAME)????????????2011??3??31?????????δ?????????????檔????????????????????????????????????3.13????????(4,770?????)?????????3.29???????????????4.86%??
??????????????????(Non-GAAP)???????
?????????????12.53????????(1.91?????)??????????????9.6%?????????????8.7%??
??????????7.91????????(1.21?????)??????????????14.4%?????????????8.2%??2011??????????????63.1%?????????60.5%????????63.4%??
????????????4.16????????(6,340?????)??????????????0.5%?????????????6.5%?? 2011??????????????????33.2%?????????36.2%????????33.9%??
???????????3.69????????(5,620?????)??????????????2.8%????????????12.7%????????????????????????2011??????????????????????????£??????????????????????3,320????????(510?????)??????????1.25????????????????????????????????????????????????????????????????????????????????
???????(??????????)??????????1.30??????(20????)?????????1.24?????????????1.48???????
????????????????(GAAP)???????
?????????????12.53????????(1.91?????)??????????????9.6%?????????????8.7%??
????– ??????????????????(MMORPG)???й??????????????10.93????????(1.67?????)??????????????8.8%?????????????5.0%??
????– ????????????????й??????????????9,250????????(1,410?????)?????????????????????????????49.4%??
????– ??????????????6,730???(1,020?????)??????????????45.7%?????????????35.4%??
??????????7.61????????(1.16?????)??????????????12.9%?????????????8.6%??2011??????????????60.8%?????????59.0%????????60.8%??
????????????3.50????????(5,340?????)?????????3.78???????????????3.25?????????2011??????????????????27.9%?????????33.1%????????28.2%??
???????????3.13????????(4,770?????)?????????3.29???????????????3.67???????????????????????????????2011??????????????????????????£??????????????????????3,320????????(510?????)??????????1.25?????????????????????????????????????????????????????????????????????????????
???????(??????????)??????????1.10??????(17????)?????????1.14?????????????1.30???????
?????й???????????????
????MMORPG??????????(APA)????????4.0%??985??
????MMORPG??????????????????1????????(ARPU)????????0.9%??37.0???????
??????????????APA????????22.0%??91??
??????????????ARPU????????22.5%??33.9???????
?????????????3????????й?????????“??????????????????2011??????????????????????????????????????????????????????????2?????????????????????????????????桷??????????鹼?????????????????????????e????????????????????????????????????????????????????????г???????????????????????“????????罻?????”?????????????????????????????????????????????????Щ?????????????????????????Ч??????????????????????????????????????????????????????????????????????罻?????????罻???????????????????????°?????????????????????????????????????????????????????飬????????????????г????????”
????“???δ???????? ‘All-Star, All-Platform, All-Region’ ?????????????????????????????????????????????????????????????????????????????????????????????????????????????????г?????????????????????????????????????????????”
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