8??24?????????????(NASDAQ??GAME)????????????2011??6??30?????????δ?????????????檔???????????????2011????????????????13.21????????(2.04?????)??????????????18.7%?????????????5.4%;???????3.05????????(4,720?????)??????????????0.3%????????????2.5%??
?????????????
?????2.04????? ???????18.7%
?????????13.21????????(2.04?????)??????????????18.7%?????????????5.4%??
?????????3????????й??????????????“???????????????????????????????????????????????????????????????????桷??????????鹼??????????????????????????????????????????????????????????????All-Star?????????????????????????????????????罻??????????????????????????????????????δ??????????????”
??????????????????(MMORPG)???й??????????????11.66????????(1.80?????)??????????????16.5%?????????????6.7%??
????????????????й??????????????8,160????????(1,260?????)??????????????16.4%????????????11.8%???????????????????????????????????????????к????????????????????????????????????
????????(???????????????)?7,310????????(1,130?????)??????????????75.7%?????????????8.6%??
??????????
MMORPG?????????????(APA)??????????4.0%??946??
MMORPG??????????????????1????????(ARPU)????????11.1%??41.1???????
??????????APA???????29.6%??64??
??????????ARPU????????25.4%??42.5???????
???????????????(MAU)?2,400????????2,030??MAU??????????????????????????????????????????????????????????????MAU?????3????MAU????????
????????????????(MPU)?440????????460??MPU??????????????????????????????????????к??????????????????????????????????;??????e??????????????????????????????????????汾???￡???????????????????????????汾??????MPU?????3????MPU????????
??????????????????????1???????(???ARPU)?94.6?????????????85.2???????
?????1.24????? ???????????????????????
??????8.01????????(1.24?????)??????????????24.0%?????????????5.2%;2011??????????????60.6%?????????58.0%????????60.8%??
???????5590????? ????????????????????????
????????3.62????????(5,590?????)?????????3.24???????????????3.50????????;2011??????????????????27.4%?????????29.1%????????27.9%??
????????????
???????3.05????????(4,720?????)?????????3.04???????????????3.13????????;??????????????????????2011??????????????????????????￡?????????????????????????????????????????????????????????????????????
???(??????????)??????????1.08??????(17????)?????????1.06?????????????1.10???????
????????????????????????6.15%??
????????????????????????????????????????40407???????40407????????
